During the COVID-19 pandemic, I created music videos to offer hope and support. My best friend, struggling with the restrictions, found solace in creating music, and together, we produced bootlegs—music videos featuring equalizer animations set to either original tracks or remixed versions of popular songs. We launched a Facebook page to share these videos, quickly gaining a substantial following.
However, policy changes on Facebook led to the removal of recreated tracks, resulting in the loss of our page and its large follower base. Despite this setback, the experience highlighted the importance of creativity and connection during difficult times.
After the initial success, I re-uploaded some of our old videos to YouTube to gauge continued interest and interaction. The response varied, with some videos performing better than others. Unfortunately, the channel is now inactive, as I stopped maintaining it after my friend passed away. The purpose of revisiting this project was to see if people still appreciated the music we created during that challenging period.
Our music focused primarily on hardstyle—a genre distinct from dance or hip-hop, and not everyone's cup of tea. Despite the niche appeal, the channel experienced a surge in popularity, jumping from 15 to 3,000 subscribers in just 12 hours. However, as there hasn't been new content uploaded recently (some videos are from four months ago), many people who joined initially soon unsubscribed, likely due to the lack of updates.
The channel's rise and fall demonstrate the unpredictable nature of online engagement, especially for niche genres. While it was an experiment to see if people still appreciated the music, the project was never meant to be ongoing, particularly after the loss of my friend.
However, policy changes on Facebook led to the removal of recreated tracks, resulting in the loss of our page and its large follower base. Despite this setback, the experience highlighted the importance of creativity and connection during difficult times.
After the initial success, I re-uploaded some of our old videos to YouTube to gauge continued interest and interaction. The response varied, with some videos performing better than others. Unfortunately, the channel is now inactive, as I stopped maintaining it after my friend passed away. The purpose of revisiting this project was to see if people still appreciated the music we created during that challenging period.
Our music focused primarily on hardstyle—a genre distinct from dance or hip-hop, and not everyone's cup of tea. Despite the niche appeal, the channel experienced a surge in popularity, jumping from 15 to 3,000 subscribers in just 12 hours. However, as there hasn't been new content uploaded recently (some videos are from four months ago), many people who joined initially soon unsubscribed, likely due to the lack of updates.
The channel's rise and fall demonstrate the unpredictable nature of online engagement, especially for niche genres. While it was an experiment to see if people still appreciated the music, the project was never meant to be ongoing, particularly after the loss of my friend.
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